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MCM Rate Card Ad Type Width x Height 2002 (NP) 300dpi 600dpi Back Cover 8.5 x 11" $600 2550x3300 5100x6600 Inside Front 8.5 x 11" $575 2550x3300 5100x6600 Inside Back 8.5 x 11" $550 2550x3300 5100x6600 Full page color 8.5 x 11" $500 2550x3300 5100x6600 2/3 page color 8.5 x 7.3" $400 2550x2200 5100x4400 1/2 page color 8.5 x 5.5" $300 2550x1650 5100x3300 1/3 page color 8.5 x 3.6" $250 2550x1100 5100x2200 Full page b&w 7.5 x 10" $175 2250x3000 4500x6000 2/3 page vert 5 x 10" $150 1500x3000 3000x6000 2/3 page horiz 7.5 x 6.6" $150 2250x2000 4500x4000 1/2 page vert 3.75 x 10" $115 1125x3000 2250x6000 1/2 page horiz 7.5 x 5" $115 2250x1500 4500x3000 1/3 page vert 2.37 x 10" $100 712x3000 1425x6000 1/3 page horiz 7.5 x 3.3" $100 2250x1000 4500x2000 1/4 page 3.75 x 5" $90 1125x1500 2250x3000 1/6 page 2.37 x 5" $75 ($45) 712x1500 1425x3000 1/8 page 1.87 x 5" $70 ($35) 561x1500 1122x3000 1/12 page 2.37 x 2.5" $45 ($25) 712x750 1425x1500 1/16 page 1.87 x 2.5" $40 ($20) 561x750 1122x1500 All prices are in US funds. Prices in brackets refer to non-profit MUD/site discounted ads.
Cover pages have a trim size of 8.43" x 11. Color artwork should use a CMYK color mode. Adobe® file formats are preferred, (Photoshop or Illustrator). If sending files with embedded fonts, please include all font files, or convert text to outlines. Please follow the specifications listed above, and provide artwork between 300 and 600 dpi (dots per inch). Artwork and payment must be submitted in full by the deadline for the desired issue. |